Camera-Shy Realtor Closes 3+ Deals / Month From YouTube (Revealing Her Simple Strategy)
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YouTube for real estate agents is the biggest opportunity in this AI shift to generate consistent free leads and close more deals without chasing. In this interview, I sit down with Atlanta real estate broker and appraiser Shonnie Alridge, who went from being terrified of the camera with zero video experience to closing multiple deals every single month from her YouTube channel while actually enjoying the process.
Over the last couple of years, Shonnie has stacked more than 300 videos on her channel, built an audience that binge watches her property tours on TV, and now averages at least two closed deals a month directly from YouTube, on top of her repeat and referral business. In this video, she breaks down exactly how she did it so you can model the same process in your own market.
If you are scared of the camera, overthinking every video, or stuck because you do not have a simple, repeatable process, this conversation will show you how to get out of your head, show up as your authentic self, and attract clients who already trust you before you ever meet.
In this video, you will learn
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Why YouTube is the top opportunity for real estate agents during the AI shift
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How Shonnie went from camera-shy to closing multiple deals every month from her channel
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How to define your ideal client and niche so your videos speak directly to the right people
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Shaunie's simple property tour βtreatmentβ that she repeats for every video
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How filming for TV, adding music, and focusing on lifestyle creates an emotional connection
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How to stay consistent with a repeatable system, a VA, and smart posting times
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How Instagram and stories help prospects vet you and βseal the dealβ after they find you on YouTube
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Why partnering with the right group at eXp gives you support, systems, and a real community
π― If you want clients to call you saying, βWe already know we want to work with you, what do we do next,β this is your playbook!
Timestamps
0:00 – The YouTube Advantage for Agents in the AI Era
1:23 – Shonnie's Transformation: From Camera Fear to Monthly Deals
4:30 – The Power of Authenticity and Personality on YouTube
7:45 – Dialing In Your Ideal Audience and Messaging
9:40 – Shonnie's Proven Property Tour Formula
13:55 – Consistency Made Simple: Batch Filming and VA Workflow
18:20 – Posting Strategy, Analytics, and Why TV Watchers Matter
22:24 – Real Results: How Many Deals YouTube Brings Her Monthly
24:20 – Building Trust Through Instagram and Community Recognition
31:13 – Why Shonnie Chose eXp and What Partners Receive
ππΌ Book a Private 1 on 1 Zoom call with Shonnie to get coached for FREE: https://bit.ly/4rnFies
Love her!!!β€β€β€