EXPOSING My EXACT Facebook Retargeting Ad Strategy for Realtors [2024]

Step-by-step guide for real estate agents on how to set up effective Facebook retargeting ads that turn previous engagements into closed deals. Learn how to stay top-of-mind with your target audience for just $5 a day, using proven strategies to maximize your ad budget.
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🚀 MUST WATCH Lead Generation Videos
Facebook Ads Tutorial →
Google Ads Tutorial →
YouTube Content Workflow →
Ranking #1 on YouTube →
Building Your Personal Brand →
Videos That Get LISTINGS →
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📈 Must-Have Tools For Content
VidIQ (for ranking on YouTube) →
Riverside.fm (for high-quality interviews) →
Opus Clip (for repurposing content) →
Submagic (for editing short-form) →
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📸 My Recommended Video Equipment

🔥 My Current YouTube Set Up
Sony a7S3 →
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Shure SM7DB →
DJI Wireless 2 →

🔥 Beginners Recommended Set Up
Sony a6600 →
Sigma f1.4 16mm →
Blue Yeti Mic (recording at home) →
DJI Wireless 2 (recording outside) →
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🌎 Connect With Me on Social Media
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🎬 Timestamps
0:00 – Introduction to Facebook Retargeting Ads
2:25 – Accessing Facebook Ads Manager
5:15 – Setting Up Custom Audiences
8:45 – Best Practices for Retargeting Ad Budgeting
10:50 – Custom List Ad Strategy
14:20 – Creating High-Intent Lead Forms
17:30 – Adjusting Ad Placements for Optimal Performance
20:10 – Using ChatGPT for Ad Copy
24:30 – Creating a Retargeting Ad for Sold Listings
28:20 – Wrap-Up
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Mike Sherrard is a global team leader & licensed Real Estate Agent at eXp Realty
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PS: Some of the links in this description are affiliate links that I get a kickback from